Secrets to Building Your Bookmaking Player Base

Posted on July 16, 2012 by admin in Bookmaker Advice

Every bookie knows that it’s important to continuously build your player base. Without do so, eventually your business will crumble, and you certainly can’t turn in the kind of profits that you want. The good news is that there are some surefire tips bookmakers can use to build your client base.

Tip 1: Players hate nothing more than winning big and then having to wait… and wait for their payment to come in. It definitely kills the excitement of winning. Don’t be one of those bookies who makes your players wait. “Fast pay makes fast friends” keep this in mind and always pay your players fast when they win. Sure, paying out might not be fun for you, but it will please your clients. Good news travels fast and they are likely to tell others, which can result in more clients and thus help you to expand your client base.

Tip #2: It should go without saying, but make sure you’re using a pay per head service, and not just any service either. Your pay per head service needs to be modern and up to date and needs to provide you with many pay per head tools to help you successfully manage your bookie business. You need price per head options that put you in the driver’s seat!

Tip #3: It’s the modern age, and your cost per head service needs to be online! Make sure your players have access to internet betting. This is so much easier and more convenient than having to call in bets. If possible, you should also go with a service that has mobile betting options. The more convenient it is for your clients to bet, the more frequently they are apt to do it, and the more money you make.

Tip #4: Don’t be afraid of action! Get out there and offer as many betting options as you possibly can. Get involved in sports betting, horseracing, and even give your players a casino to spend their time in. Not only will this help you to attract all kinds of new clients, but it can also get your current clients betting in more ways. This, of course, means more profits! Plus, you’ll quickly grow a reputation for offering all kinds of great action.

So, don’t waste another minute. It’s time to get out there and start working toward more clients and more money!